Privacy Policy

Effective Date: October 3, 2025

Highly LLC (“we,” “us,” “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website highlythca.com and purchase our products.

Please read this Privacy Policy carefully. By using our website, you consent to the practices described in this policy.

1. Information We Collect

1.1 Personal Information You Provide

We collect information that you voluntarily provide to us when you:

• Create an account
• Place an order
• Subscribe to our newsletter
• Contact us
• Participate in promotions or surveys

This information may include:

• Name
• Email address
• Mailing address
• Phone number
• Billing information and payment details
• Date of birth (for age verification)
• Account credentials (username and password)

1.2 Information Automatically Collected

When you visit our website, we automatically collect certain information about your device and browsing activity, including:

• IP address
• Browser type and version
• Operating system
• Referring/exit pages
• Date and time stamps
• Clickstream data
• Device identifiers

1.3 Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to enhance your experience, analyze site traffic, and understand user behavior. Cookies are small data files stored on your device.

Types of cookies we use:

• Essential cookies: Required for website functionality
• Analytical cookies: Help us understand how visitors use our site
• Marketing cookies: Used to deliver relevant advertisements
• Preference cookies: Remember your settings and preferences

You can control cookie preferences through your browser settings, though disabling certain cookies may limit website functionality.

2. How We Use Your Information

We use the information we collect for the following purposes:

2.1 Order Processing and Fulfillment

• Process and complete your orders
• Send order confirmations and shipping updates
• Handle returns, refunds, and customer service inquiries
• Verify age and legal eligibility to purchase our products

2.2 Account Management

• Create and manage your account
• Authenticate your identity
• Provide customer support

2.3 Communication

• Send promotional emails, newsletters, and special offers (with your consent)
• Respond to your inquiries and requests
• Provide important updates about our products or services
• Send transactional messages related to your orders

2.4 Website Improvement and Analytics

• Analyze website usage and user behavior
• Improve our website functionality and user experience
• Develop new products and services
• Conduct research and analytics

2.5 Legal and Security

• Comply with legal obligations and regulatory requirements
• Prevent fraud and unauthorized activity
• Protect our rights, property, and safety
• Enforce our Terms of Service

2.6 Marketing and Advertising

• Personalize your shopping experience
• Display targeted advertisements
• Measure advertising effectiveness

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Payment processors
• Shipping and fulfillment companies
• Email marketing platforms
• Web hosting and analytics providers
• Customer service platforms
• Age verification services

These providers are contractually obligated to protect your information and use it only for the purposes we specify.

3.2 Legal Compliance

We may disclose your information when required by law or in response to:

• Court orders, subpoenas, or legal processes
• Government or regulatory requests
• Protection of our legal rights
• Investigation of fraud or security issues
• Protection of safety and rights of users or the public

3.3 Business Transfers

If we are involved in a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. You will be notified of any such change via email or prominent notice on our website.

3.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

4. Age Verification

Because our products are restricted to individuals 21 years of age or older, we collect and verify age information. We may use third-party age verification services to confirm your eligibility. By using our website and purchasing products, you consent to this age verification process.

5. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

• Encryption of sensitive data (SSL/TLS)
• Secure payment processing
• Regular security assessments
• Access controls and authentication
• Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Factors affecting retention periods include:

• Duration of your relationship with us
• Legal, regulatory, or contractual obligations
• Dispute resolution and legal defense
• Fraud prevention

When we no longer need your information, we will securely delete or anonymize it.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

7.1 Access and Portability

You have the right to request access to the personal information we hold about you and receive a copy in a portable format.

7.2 Correction

You have the right to request correction of inaccurate or incomplete personal information.

7.3 Deletion

You have the right to request deletion of your personal information, subject to certain exceptions (e.g., legal obligations, fraud prevention).

7.4 Opt-Out of Marketing

You may opt out of receiving marketing communications by:

• Clicking the “unsubscribe” link in our emails
• Adjusting your account settings
• Contacting us at [email protected]

Please note that even if you opt out of marketing emails, we will still send transactional messages related to your orders.

7.5 Do Not Track

Some browsers have “Do Not Track” features. Currently, we do not respond to Do Not Track signals, but you can manage cookies through your browser settings.

7.6 State-Specific Rights

California Residents (CCPA/CPRA): You have additional rights under the California Consumer Privacy Act, including:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt out of the sale of personal information (we do not sell personal information)
• Right to non-discrimination for exercising your privacy rights

Other State Privacy Laws: If you are a resident of Virginia, Colorado, Connecticut, Utah, or other states with comprehensive privacy laws, you may have similar rights. Contact us to exercise these rights.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within the timeframe required by applicable law.

8. Third-Party Links

Our website may contain links to third-party websites, plugins, or services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

9. International Users

Our website is operated in the United States and intended for users located in the United States. If you are accessing our website from outside the U.S., please be aware that your information may be transferred to, stored, and processed in the United States, where privacy laws may differ from those in your country.

10. Children’s Privacy

Our website and products are not intended for individuals under the age of 21. We do not knowingly collect personal information from anyone under 21. If we discover that we have collected information from someone under 21, we will promptly delete it. If you believe we have inadvertently collected information from a minor, please contact us immediately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

• Update the “Effective Date” at the top of this policy
• Post the revised policy on our website
• Notify you via email or prominent website notice if changes are material

Your continued use of our website after changes are posted constitutes acceptance of the revised Privacy Policy. We encourage you to review this policy periodically.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Highly LLC
Email: [email protected]

We will respond to your inquiry as promptly as possible.